The Contact Journey is a vital part of your subscriber’s Contact Profiles: you can see the history of your subscriber's actions on a timeline.
Would you like to see which emails were sent to a subscriber, which were opened or clicked by that person and when exactly?
Then, the Contact Journey is for you. It shows you:
- which bulk or automated emails the subscriber received,
- which emails he or she opened or clicked,
- which forms he or she filled out,
- what automations did he or she enter or leave?
It's an awesome feature if you would like to understand your subscribers’ journey, especially if you use automated tagging!